Chix print campaign

The Problem

A Colombian chicken restaurant chain needed to tell their audience that their food isn’t just delicious, but it looks really, really good too.

The Solution

Show the audience this is chicken that’s too good to ignore.

Fun Fact

I illustrated dozens of chickens for this campaign. Turns out, drawing chickens makes me hungry. 

Bonus Fun Fact

the first ad in this campaign is based on George Costanza’s pose in the famous The Timeless Art of Seduction scene.