Social video campaign

The Problem

Despite being second- or third-generation citizens, many Iranian-Americans face discrimination every day due to Iran’s current political climate. In reality, Iranian-Americans have added value to the fabric of this country in many unexpected, uniquely American ways.

The Solution

Surprise the audience with everyday products and services, such as Hot Pockets, the Mission to Mars, and Tinder were invented by Iranian Americans.

Fun Fact

My graphic designer ate twelve Hot Pockets on this shoot.