“2030 Apartments Vision”
campaign
The Problem
Rising building costs and regulations have created a looming apartment housing shortage. But policymakers don’t realize that millions of Americans call Apartments home, sweet home.
The Solution
Capture the attention of policymakers and their constituents with familiar, homey cross-stitch artwork, and surprise them with the facts and figures that will inspire action on the issue.
Fun Fact
I learned how to cross-stitch for this campaign. All of the artwork are authentic and hand-made.